Successful Marketing Plans by John Sealey, Ros Jay

Successful Marketing Plans

John Sealey, Ros Jay

128 pages first pub 2003 (editions)

informative lighthearted medium-paced
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Description

The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throu...

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