Entrepreneur's Guide to the Lean Brand: How Brand Innovation Transforms Organizations, Discovers New Value and Creates Passionate Customers by Jeremiah Gardner

Entrepreneur's Guide to the Lean Brand: How Brand Innovation Transforms Organizations, Discovers New Value and Creates Passionate Customers

Jeremiah Gardner with @Fakegrimlock (Illustrator)

338 pages • missing pub info (editions)

nonfiction business
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Description

Thousands of startups, entrepreneurs, and enterprise corporations struggle to build passionate relationships with their audience. Misunderstanding the relationship customers form with an organization causes these companies to miss out on the most ...

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