Thinking Small: The Long, Strange Trip of the Volkswagen Beetle by Andrea Hiott

Thinking Small: The Long, Strange Trip of the Volkswagen Beetle

Andrea Hiott

512 pages first pub 2012 (editions)

nonfiction business history informative slow-paced
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Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug insp...

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