Voting: A Study of Opinion Formation in a Presidential Campaign by Paul F. Lazarsfeld, Bernard R. Berelson, William N. McPhee

Voting: A Study of Opinion Formation in a Presidential Campaign

Paul F. Lazarsfeld, Bernard R. Berelson, William N. McPhee

416 pages first pub 1954 (editions)

politics challenging informative medium-paced
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Voting is an examination of the factors that make people vote the way they do. Based on the famous Elmira Study, carried out by a team of skilled social scientists during the 1948 presidential campaign, it shows how voting is affected by social cl...

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