You need to sign in or sign up before continuing.
Scan barcode
552 pages • missing pub info (editions)
ISBN/UID: 9781856176170
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 01 May 2009
Description
Strategic Marketing Planning concentrates on the critical planning aspects that are of vital importance to practitioners and students alike. It has a clear structure that offers a digest of the five principal dimensions of the strategic marketing ...
Community Reviews
Content Warnings
552 pages • missing pub info (editions)
ISBN/UID: 9781856176170
Format: Paperback
Language: English
Publisher: Routledge
Publication date: 01 May 2009
Description
Strategic Marketing Planning concentrates on the critical planning aspects that are of vital importance to practitioners and students alike. It has a clear structure that offers a digest of the five principal dimensions of the strategic marketing ...