Take a photo of a barcode or cover
432 pages • first pub 1995 (editions)
ISBN/UID: 9780803972971
Format: Paperback
Language: English
Publisher: Sage Publications, Inc
Publication date: 09 June 1995
Description
This collection of essays provides a personal, thought-provoking and often humorous documentation of the evolution of the field of consumer research. The book highlights aspects of hotly debated issues that surround this field of inquiry, and pres...
Community Reviews
Content Warnings
432 pages • first pub 1995 (editions)
ISBN/UID: 9780803972971
Format: Paperback
Language: English
Publisher: Sage Publications, Inc
Publication date: 09 June 1995
Description
This collection of essays provides a personal, thought-provoking and often humorous documentation of the evolution of the field of consumer research. The book highlights aspects of hotly debated issues that surround this field of inquiry, and pres...