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592 pages • first pub 2003 (editions)
ISBN/UID: 9780357129463
Format: Paperback
Language: English
Publisher: Cengage Learning
Publication date: 05 March 2021
Description
Foundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while providing instructors with the flexibility to integrate supplemental resources or activities into their courses. Providing compre...
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Content Warnings
592 pages • first pub 2003 (editions)
ISBN/UID: 9780357129463
Format: Paperback
Language: English
Publisher: Cengage Learning
Publication date: 05 March 2021
Description
Foundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while providing instructors with the flexibility to integrate supplemental resources or activities into their courses. Providing compre...
Community Reviews
Content Warnings