Strategic Writing: Multimedia Writing for Public Relations, Advertising, and More by Charles Marsh, David W. Guth, Bonnie Poovey Short

Strategic Writing: Multimedia Writing for Public Relations, Advertising, and More

Charles Marsh, David W. Guth, Bonnie Poovey Short

264 pages • first pub 2004 (editions)

nonfiction informative slow-paced
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Description

In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers wri...

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