Strategic Business Models: Idealism and Realism in Strategy by Frederick Betz

Strategic Business Models: Idealism and Realism in Strategy

Frederick Betz

224 pages missing pub info (editions)

nonfiction business economics
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Strategy needs to be partly idealistic and partly realistic. On the one hand, it exists to help managers and executives envision the most beneficial future possible-one that is optimally competitive and profitable. But such visualizing needs to go...

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