Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs by Ken Kocienda

Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs

Ken Kocienda

291 pages • first pub 2018 (editions)

nonfiction business design technology adventurous reflective medium-paced
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An insider's account of Apple's creative process during the golden years of Steve Jobs.Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the dra...

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