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110 pages • missing pub info (editions)
ISBN/UID: 9781680832341
Format: Paperback
Language: English
Publisher: Now Publishers
Publication date: 10 January 2017
Description
Ethnography in Marketing and Consumer Research is intended to assist researchers in employing ethnographic methods in marketing and consumer research. This is in response to the demands of practitioners, students, and academics who want to know mo...
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110 pages • missing pub info (editions)
ISBN/UID: 9781680832341
Format: Paperback
Language: English
Publisher: Now Publishers
Publication date: 10 January 2017
Description
Ethnography in Marketing and Consumer Research is intended to assist researchers in employing ethnographic methods in marketing and consumer research. This is in response to the demands of practitioners, students, and academics who want to know mo...
Community Reviews
Content Warnings