Cultural Tourism by Hilary Du Cros, Bob McKercher

Cultural Tourism

Hilary Du Cros, Bob McKercher

322 pages missing pub info (editions)

nonfiction business economics travel informative medium-paced
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Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produ...

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