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Virginia Devine, Ivan R. Misner, Ivan R. Misner
256 pages • first pub 1994 (view editions)
ISBN/UID: 9781885167378
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mout...
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—
Virginia Devine, Ivan R. Misner, Ivan R. Misner
256 pages • first pub 1994 (view editions)
ISBN/UID: 9781885167378
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mout...