Fusion: How Integrating Brand and Culture Powers the World's Greatest Companies by Denise Lee Yohn

Fusion: How Integrating Brand and Culture Powers the World's Greatest Companies

Denise Lee Yohn

228 pages • first pub 2018 (editions)

nonfiction business informative fast-paced
Powered by AI (Beta)
Loading...

Description

A fresh, clarifying, and actionable perspective on two of the most misunderstood concepts in business: brand and culture. Independently, brand and culture are powerful, unsung business drivers. But, as author Denise Lee Yohn reveals, when you fuse...

Read more

Community Reviews

Loading...

Content Warnings

Loading...