How to Succeed in Advertising when All You Have is Talent by Laurence Minsky, Emily Thornton Calvo
How to Succeed in Advertising when All You Have is Talent

Laurence Minsky, Emily Thornton Calvo

How to Succeed in Advertising when All You Have is Talent

Laurence Minsky, Emily Thornton Calvo

missing page info Add in missing page information first pub 1996 (view editions)

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Description

Fourteen famous copywriters and art directors retrace their paths to offer insights into the creative process and frank recommendations on how to break into advertising, make contacts, prepare a portfolio, sell ideas and make a name in the industry

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