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290 pages • missing pub info (editions)
ISBN/UID: 9780521880817
Format: Hardcover
Language: English
Publisher: Cambridge University Press
Publication date: 01 July 2007
Description
Globalization has fundamentally changed the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require alternat...
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290 pages • missing pub info (editions)
ISBN/UID: 9780521880817
Format: Hardcover
Language: English
Publisher: Cambridge University Press
Publication date: 01 July 2007
Description
Globalization has fundamentally changed the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require alternat...
Community Reviews
Content Warnings