Corporate Strategy by David Collis, Cynthia Montgomery
Corporate Strategy

David Collis, Cynthia Montgomery

Corporate Strategy

David Collis, Cynthia Montgomery

284 pages first pub 1997 (editions)

nonfiction business informative slow-paced
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Corporate Strategy by Collis and Montgomery employs a single consistent framework for the analysis of corporate-level strategy. Based on the latest research in the resource-based view of the firm and organizational economics, it develops a rigorou...

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