Take a photo of a barcode or cover
288 pages • first pub 2024 (view editions)
ISBN/UID: 9781501337758
Format: Hardcover
Language: English
Publisher: Bloomsbury Academic
Edition Pub Date: 04 April 2024
Description
By examining the strategic role of websites in blockbuster marketing, the involvement of filmmakers in their production, and ultimately the commercial value placed upon these sites by the six major studios themselves, Hollywood Online demonstrates...
Community Reviews
Content Warnings
288 pages • first pub 2024 (view editions)
ISBN/UID: 9781501337758
Format: Hardcover
Language: English
Publisher: Bloomsbury Academic
Edition Pub Date: 04 April 2024
Description
By examining the strategic role of websites in blockbuster marketing, the involvement of filmmakers in their production, and ultimately the commercial value placed upon these sites by the six major studios themselves, Hollywood Online demonstrates...
Community Reviews
Content Warnings