George Lois: The Big Idea by George Lois

George Lois: The Big Idea

George Lois

240 pages missing pub info (editions)

nonfiction art design
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Description

George Lois is advertising s most famous art director. He founded the creative revolution that spawned modern advertising, as his iconoclastic talent created icons dramatizing the problems, solutions, foibles, and promises of American life. Astute...

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