The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value by Craig Bouchard, James Koch

The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value

Craig Bouchard, James Koch

368 pages missing pub info (editions)

nonfiction business economics informative reflective medium-paced
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THE NEW YORK TIMES BESTSELLER How one tenacious company found the drive to succeed--on a global scale In the early 1980s, Caterpillar, Inc. lost one million dollars per day for three consecutive years. Its continuing existence came into question....

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