The Truth About Pricing: How to Apply Behavioral Economics So Customers Buy by Melina Palmer

The Truth About Pricing: How to Apply Behavioral Economics So Customers Buy

Melina Palmer

329 pages first pub 2024 (view editions) user-added

nonfiction business psychology
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Description

The ultimate guide to pricing mastery and value-based pricing, The Truth About Pricing helps you unlock the secrets of your buyers’ minds, understand their needs, and set prices that skyrocket your business's success.Pricing mastery made easy. A m...

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