Take a photo of a barcode or cover
336 pages • first pub 2019 (view editions)
ISBN/UID: 9780812251432
Format: Hardcover
Language: English
Publisher: University of Pennsylvania Press
Edition Pub Date: 12 July 2019
Description
In 1948, Moss Kendrix, a former New Deal public relations officer, founded a highly successful, Washington, D.C.-based public relations firm, the flagship client of which was the Coca-Cola Company. As the first black pitchman for Coca-Cola, Kendri...
Community Reviews
Content Warnings
336 pages • first pub 2019 (view editions)
ISBN/UID: 9780812251432
Format: Hardcover
Language: English
Publisher: University of Pennsylvania Press
Edition Pub Date: 12 July 2019
Description
In 1948, Moss Kendrix, a former New Deal public relations officer, founded a highly successful, Washington, D.C.-based public relations firm, the flagship client of which was the Coca-Cola Company. As the first black pitchman for Coca-Cola, Kendri...
Community Reviews
Content Warnings