The Language of Global Success: How a Common Tongue Transforms Multinational Organizations by Tsedal Neeley

The Language of Global Success: How a Common Tongue Transforms Multinational Organizations

Tsedal Neeley

200 pages missing pub info (editions)

nonfiction business economics
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How one global organization's lingua franca mandate shaped the lives of its employees around the world For nearly three decades, English has been the lingua franca of cross-border business, yet studies on global language strategies have been scarc...

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