The Victory Lab: The Secret Science of Winning Campaigns by Sasha Issenberg

The Victory Lab: The Secret Science of Winning Campaigns

Sasha Issenberg

12 hours, 57 minutes • first pub 2012 (editions)

nonfiction politics science challenging informative medium-paced
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The book Politico calls “Moneyball for politics” shows how cutting-edge social science and analytics are reshaping the modern political campaign.Renegade thinkers are crashing the gates of a venerable American institution, shoving aside its so-cal...

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