The Long Tail: Why the Future of Business is Selling Less of More by Chris Anderson

The Long Tail: Why the Future of Business is Selling Less of More

Chris Anderson

288 pages • first pub 2006 (editions)

nonfiction business economics technology informative reflective medium-paced
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The New York Times bestseller that introduced the business world to a future that s already here -- now in paperback with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the Year...

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