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288 pages • missing pub info (editions)
ISBN/UID: 9780132620673
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 26 July 2012
Description
The strategic management text that effectively integrates strategy theory and strategy practice. KEY TOPICS: Introducing the Concepts; The Context of Managing Strategically; Assessing Opportunities and Threats: Doing an External Analysis; Assess...
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288 pages • missing pub info (editions)
ISBN/UID: 9780132620673
Format: Paperback
Language: English
Publisher: Pearson
Publication date: 26 July 2012
Description
The strategic management text that effectively integrates strategy theory and strategy practice. KEY TOPICS: Introducing the Concepts; The Context of Managing Strategically; Assessing Opportunities and Threats: Doing an External Analysis; Assess...