Inventing Desire: Inside Chiat/Day: The Hottest Shop, the Coolest Players, the Big Business of Advertising by Karen Stabiner
Inventing Desire: Inside Chiat/Day: The Hottest Shop, the Coolest Players, the Big Business of Advertising

Karen Stabiner

Inventing Desire: Inside Chiat/Day: The Hottest Shop, the Coolest Players, the Big Business of Advertising

Karen Stabiner

351 pages missing pub info (editions)

nonfiction informative reflective slow-paced
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Description

From inside the ad industry's reigning creative "hot shop"--Chiat/Day--Stabiner lays bare today's toughest, most seductive business and captures the volatile process of ad making--from concept to commercial. 16 pages of photographs.

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