Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Dan Ariely

280 pages • first pub 2008 (editions)

nonfiction business economics psychology informative reflective medium-paced
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Description

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

Community Reviews Summary of 4,398 reviews

Moods

informative 96%
reflective 43%
funny 18%
lighthearted 11%
inspiring 10%
challenging 7%
hopeful 5%
adventurous 1%
relaxing 1%

Pace

medium 67%
fast 17%
slow 14%

Average rating

3.98

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