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192 pages • first pub 1978 (view editions)
ISBN/UID: 9781550134391
Format: Paperback
Language: English
Publisher: Key Porter
Edition Pub Date: 01 January 1978
Description
Dynamic changes in the market and the competitive environment demand a reorientation of marketing strategies. Developing and cultivating direct customer relationships and building customer trust are becoming key success factors. With new technolog...
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Content Warnings
192 pages • first pub 1978 (view editions)
ISBN/UID: 9781550134391
Format: Paperback
Language: English
Publisher: Key Porter
Edition Pub Date: 01 January 1978
Description
Dynamic changes in the market and the competitive environment demand a reorientation of marketing strategies. Developing and cultivating direct customer relationships and building customer trust are becoming key success factors. With new technolog...
Community Reviews
Content Warnings