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194 pages • first pub 1999 (view editions)
ISBN/UID: 9781542852920
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Edition Pub Date: 10 March 2017
Description
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (wi...
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194 pages • first pub 1999 (view editions)
ISBN/UID: 9781542852920
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Edition Pub Date: 10 March 2017
Description
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (wi...