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147 pages • first pub 2009 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
It's a hard reality: the people you're trying to communicate with, sell to, or convince don't really care about you. Nor do they care about what you're offering them, until they understand exactly how it'll benefit them. If you start from that ass...
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147 pages • first pub 2009 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
It's a hard reality: the people you're trying to communicate with, sell to, or convince don't really care about you. Nor do they care about what you're offering them, until they understand exactly how it'll benefit them. If you start from that ass...
Community Reviews
Content Warnings