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336 pages • first pub 2003 (editions)
ISBN/UID: 9781118980828
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 16 October 2017
Description
Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design executio...
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336 pages • first pub 2003 (editions)
ISBN/UID: 9781118980828
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 16 October 2017
Description
Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design executio...