Design Thinking: Integrating Innovation, Customer Experience, and Brand Value by Thomas Lockwood

Design Thinking: Integrating Innovation, Customer Experience, and Brand Value

Thomas Lockwood

304 pages • missing pub info (editions)

nonfiction business economics informative reflective medium-paced
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Bachelorarbeit aus dem Jahr 2010 im Fachbereich BWL - Sonstiges, Note: 2,0, Campus02 Fachhochschule der Wirtschaft Graz (Fachhochschule), Sprache: Deutsch, Abstract: In the future innovative ideas will be an important resource of competitive compa...

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