Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market by John Butman, Michael J. Silverstein, Kate Sayre

Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market

John Butman, Michael J. Silverstein, Kate Sayre

336 pages • first pub 2009 (editions)

nonfiction business challenging informative medium-paced
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In Women Want More, Michael Silverstein and Kate Sayre, two of the world’s leading authorities on the retail business, argue that women are the key to fixing the economy. Based on a groundbreaking study and offering tremendous insight into the pur...

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