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
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Ram Charan
178 pages • first pub 2007 (editions)
ISBN/UID: 9781591841654
Format: Hardcover
Language: English
Publisher: Portfolio
Publication date: Not specified
Description
From the bestselling author of "What the CEO Wants You to Know"?how to rethink sales from the outside in ?We have to face the truth: "the process of selling is broken." Customers have more choices and are under intense pressure. Yet few companies...
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
—
Ram Charan
178 pages • first pub 2007 (editions)
ISBN/UID: 9781591841654
Format: Hardcover
Language: English
Publisher: Portfolio
Publication date: Not specified
Description
From the bestselling author of "What the CEO Wants You to Know"?how to rethink sales from the outside in ?We have to face the truth: "the process of selling is broken." Customers have more choices and are under intense pressure. Yet few companies...