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48 pages • missing pub info (editions)
ISBN/UID: 9780750297455
Format: Paperback
Language: English
Publisher: Wayland
Publication date: 06 June 2017
Description
Is advertising simply a way of presenting information to help consumers make choices in our increasingly competitive world? Or is advertising sophisticated persuasion that tricks, misleads and influences the buyer? Look in detail at the industry, ...
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48 pages • missing pub info (editions)
ISBN/UID: 9780750297455
Format: Paperback
Language: English
Publisher: Wayland
Publication date: 06 June 2017
Description
Is advertising simply a way of presenting information to help consumers make choices in our increasingly competitive world? Or is advertising sophisticated persuasion that tricks, misleads and influences the buyer? Look in detail at the industry, ...