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400 pages • first pub 2005 (editions)
ISBN/UID: 9780061246579
Format: Hardcover
Language: English
Publisher: Ecco
Publication date: Not specified
Description
The fascinating story of the enemy brothers behind Adidas and Puma, whose rivalry shaped the modern sports businessAdidas and Puma are two of the biggest global brands in sports, paying stars, clubs, and competitions to show off their labels in st...
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400 pages • first pub 2005 (editions)
ISBN/UID: 9780061246579
Format: Hardcover
Language: English
Publisher: Ecco
Publication date: Not specified
Description
The fascinating story of the enemy brothers behind Adidas and Puma, whose rivalry shaped the modern sports businessAdidas and Puma are two of the biggest global brands in sports, paying stars, clubs, and competitions to show off their labels in st...