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225 pages • first pub 2006 (view editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
The price we pay for the new strategies in database marketing that closely track desirable customers, offering them benefits in return for personal information.We have all been to Web sites that welcome us by name, offering us discounts, deals, or...
Community Reviews
Content Warnings
225 pages • first pub 2006 (view editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
The price we pay for the new strategies in database marketing that closely track desirable customers, offering them benefits in return for personal information.We have all been to Web sites that welcome us by name, offering us discounts, deals, or...