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248 pages • missing pub info (view editions)
ISBN/UID: 9780231198844
Format: Hardcover
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
"Over the past few years, Sheena Iyengar and William Duggan have developed and taught original course material at Columbia Business School that applies a new method of creative thinking to innovation problems of all kinds. It draws from recent adv...
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248 pages • missing pub info (view editions)
ISBN/UID: 9780231198844
Format: Hardcover
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
"Over the past few years, Sheena Iyengar and William Duggan have developed and taught original course material at Columbia Business School that applies a new method of creative thinking to innovation problems of all kinds. It draws from recent adv...