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224 pages • first pub 2011 (editions)
ISBN/UID: 9780470888018
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 08 February 2011
Description
Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign In today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the ...
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224 pages • first pub 2011 (editions)
ISBN/UID: 9780470888018
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 08 February 2011
Description
Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign In today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the ...