Framing the Debate: Famous Presidential Speeches and How Progressives Can Use Them to Change the Conversation (and Win Elections) by George Lakoff, Jeffrey Feldman

Framing the Debate: Famous Presidential Speeches and How Progressives Can Use Them to Change the Conversation (and Win Elections)

George Lakoff, Jeffrey Feldman

200 pages first pub 2007 (editions)

nonfiction politics challenging informative medium-paced
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“Frames are mental structures that shape the way we see the world. . . . When you hear a word, its frame is activated in your brain. . . . In politics our frames shape our social policies. . . . Because language activates frames, new language is r...

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