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140 pages • missing pub info (view editions)
ISBN/UID: 9781631574412
Format: Paperback
Language: English
Publisher: Business Expert Press
Edition Pub Date: 08 February 2017
Description
Each day, millions of consumers venture online to search and exchange product information and to seek out and share opinions. Electronic word-of-mouth (eWOM) communication has been shown to influence consumer actions across a variety of industries...
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140 pages • missing pub info (view editions)
ISBN/UID: 9781631574412
Format: Paperback
Language: English
Publisher: Business Expert Press
Edition Pub Date: 08 February 2017
Description
Each day, millions of consumers venture online to search and exchange product information and to seek out and share opinions. Electronic word-of-mouth (eWOM) communication has been shown to influence consumer actions across a variety of industries...