You need to sign in or sign up before continuing.

Leveraging Japan: Marketing to the New Asia by Yoram (Jerry) Wind, Hotaka Katahira, George Fields

328 pages missing pub info (editions)

nonfiction business economics medium-paced
Powered by AI (Beta)
Loading...

Description

Japan's current shift from a manufacturing to a consumer economy is creating unprecedented opportunities for any company with the savvy to exploit this, the world's second largest market. Certainly, as the Japanese economy continues to rebound, mo...

Read more

Community Reviews

Loading...

Content Warnings

Loading...