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170 pages • first pub 1928 (view editions)
ISBN/UID: 9563100921
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
"A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891-1995) pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consen...
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170 pages • first pub 1928 (view editions)
ISBN/UID: 9563100921
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
"A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891-1995) pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consen...