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missing page info • missing pub info (editions)
ISBN/UID: B015NH5DEW
Format: Digital
Language: English
Publisher: Patrick Brewster Press
Publication date: 20 September 2015
Description
Lethal Generosity explains why technology and social changes are causing companies to lose control of their brands as their customers gain it. It argues that this power shift will be good for the businesses that adapt to it faster than their compe...
Community Reviews
Content Warnings
missing page info • missing pub info (editions)
ISBN/UID: B015NH5DEW
Format: Digital
Language: English
Publisher: Patrick Brewster Press
Publication date: 20 September 2015
Description
Lethal Generosity explains why technology and social changes are causing companies to lose control of their brands as their customers gain it. It argues that this power shift will be good for the businesses that adapt to it faster than their compe...
Community Reviews
Content Warnings