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256 pages • first pub 1999 (editions)
ISBN/UID: 9780684856360
Format: Hardcover
Language: English
Publisher: Simon & Schuster
Publication date: 06 May 1999
Description
The man Business Week calls the ultimate entrepreneur for the Information Age explains Permission Marketing--the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV ...
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256 pages • first pub 1999 (editions)
ISBN/UID: 9780684856360
Format: Hardcover
Language: English
Publisher: Simon & Schuster
Publication date: 06 May 1999
Description
The man Business Week calls the ultimate entrepreneur for the Information Age explains Permission Marketing--the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV ...
Community Reviews
Content Warnings