The Arab World Unbound: Tapping Into the Power of 350 Million Consumers by Vijay Mahajan

The Arab World Unbound: Tapping Into the Power of 350 Million Consumers

Vijay Mahajan

408 pages • missing pub info (editions)

nonfiction business economics informative reflective medium-paced
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An expert's guide to exploring business opportunities in the burgeoning Arab marketplace This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the ninth-larg...

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