Subscription Marketing: Strategies for Nurturing Customers in a World of Churn by Anne Janzer

Subscription Marketing: Strategies for Nurturing Customers in a World of Churn

Anne Janzer

240 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

The marketing playbook for the Subscription Economy, now in its 3rd editionSubscriptions are upending industries and reshaping customer expectations. Have you changed your marketing practices to thrive in this new reality?A successful subscription...

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