You need to sign in or sign up before continuing.
Scan barcode
220 pages • first pub 2010 (editions)
ISBN/UID: 9780470562239
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 29 March 2010
Description
Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and e...
Community Reviews
Content Warnings
220 pages • first pub 2010 (editions)
ISBN/UID: 9780470562239
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 29 March 2010
Description
Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and e...
Community Reviews
Content Warnings