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194 pages • first pub 1999 (view editions)
ISBN/UID: 9780471323327
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Edition Pub Date: 03 May 1999
Description
The notion of corporations taking on social issues for the greater good is gaining momentum, not only because of political correctness but because it can strengthen a company's long-term strategy. Peter Schwartz and Blair Gibb examine well-known ...
Community Reviews
Content Warnings
194 pages • first pub 1999 (view editions)
ISBN/UID: 9780471323327
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Edition Pub Date: 03 May 1999
Description
The notion of corporations taking on social issues for the greater good is gaining momentum, not only because of political correctness but because it can strengthen a company's long-term strategy. Peter Schwartz and Blair Gibb examine well-known ...
Community Reviews
Content Warnings